Let's trigger everybody on a weekend

Happy Friday!

Happy Friday, friends!

I wouldn’t be me if I wasn’t full of opinions, so this time around I bring you two click-baity, thought-provoking, fully-opinionated posts.

Do customer journey maps suck?

Sometimes. Your customer journey map is likely failing because it’s used as a static, one-time tool (much like your personas, or the roadmap you sent to its death.)

Read more about how to make journey maps useful here.

Why are product managers still using Agile?

It's output-focused, development-based, and entirely not built for discovery work.

Wait, do we need a PM manifesto?

🤣

lollll.. jk. Let's not try that hot mess again. But do read about what, why, and how Agile can work for PMs here.

May you have a spooky Halloween month 🎃

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